Tuesday, February 13, 2018

TravelTripper #mobile bookings stats 2018 = success tips

 #Hotels - it is a Mobile First World!!

Travel Tripper blog published important stats for bookings via mobile.   

Over one third of people now use a mobile device to book a hotel room. That’s according to the latest Travel Flash Report by Criteo.

Success Tips for Hotel Direct Bookings via Mobile:

  • fast and frictionless experience - best accomplished by mobile dedicated site + hotel's RWD site
  • assure mobile customers feel they’re receiving the most relevant information 
  • assure mobile is best price possible - no need to go to desktop site to book
    • consider creating + promoting 'mobile rate' 

Read full article - Travel Tripper Important Mobile Booking Stats for Hotels

#mobilebookings #hotels @Travel_Tripper

Wednesday, December 6, 2017

#websummit - Women in Tech - Mentor by Booking.com

The #WebSummit in Lisbon was exciting, energizing + a huge success.  Indeed, Booking.com Women in Tech Mentor 3 day program was standing room only.

I was asked to be a mentor and met some amazing + ambitious young women.  Most were seeking specific tactics for 'what's next' in their careers.  The sessions went so well, I met one of the ladies for a coffee post #WebSummit ... what a pleasure!

A shout out to Nicola Lyons, WebSummit Community Manager, who was the hands on coordinator - well done!

#websummit 2017 - Women in Tech Initiative

Quote from Gillian Tans, Booking.com CEO:
“We strongly believe that gender diversity is key to building a workforce that fosters innovation, collaboration and creativity and we are continuously working to make Booking.com one of the most gender-balanced companies in the world"
I was delighted to be a mentor for Women in Tech Initiative
 Back to Lisbon for #WebSummit 2018 - I hope to include some of my Online Business Development MBA students in this program.

More Women in Tech !!

#websummit2017; women in tech booking.com

Tuesday, November 28, 2017

HES Digital Futures Presentation #cometmeetings

The team at Hotel Executive Solution held their #Hotel Managers workshop 28/11 to explore the impact of digital on guest services and hotel operations.

I thank them for inviting me to present now-near big picture - how guest expectations of superior service are evolving dynamically.

Leadership Team at Hotel Executive Solution

The key concept = Guests expect to access hotel services digitally. Hoteliers need to be creative to deliver HX (human experience) enhanced by digital. 

Wisely, the Team selected #CometMeetings as the innovative environment for the HES Managers to explore creative approach to H2H (human to human) enhanced by digital. 

#HES Paris; #hotels; #cometmeetings; #HX-hospitality

Monday, November 6, 2017

#websummit - Lisbon City Wide - Cool Photo Spots

#WebSummit 2017 Lisbon is truly a city-wide event.

  • Smooth, easy conference checkin at the airport. 
  • An army of friendly, young volunteers
  • #websummit stickers on all Metro direction signs, letting you know where to get off - very helpful
  • Metro maps printed with correct stop indicated
#websummit 2017 Liz Craig   #lisbon
Cool idea - Instgramable spots in central tourists areas - lots of WebSummiters took advantage!!

#websummit - #lisbon Barrio Alto - great for Instagram

Looking forward to brainfood + innovations to publish in Hospitality-Next.digital ; Bookings.com is here, Hilton is here, Trivago, I have my ticket ... going to #frenchtech side event!!

#websummit; #frenchtech; #AWS; 

Wednesday, September 27, 2017

Great Example Learn + Lunch - Facebook Live Event

Wow Event teaser by Deepend Au Agency - smart use of Facebook Live

Saturday, September 16, 2017

TooGoodToGo - #Anti-Food Waste Innovator

Too Good to Go - Eat Well - Save Money - Save the Planet

Excellent, imaginatively presented interview with @LucieBasch, 25 year old founder of Too Good To Go France. App based food ordering system is a win-win-win:

  • Consumers - save money, time + eat well
  • Providers (restaurants, bakeries, food stores + chains) - realize some revenue vs. 0
  • Society - better planet, good for our souls

Innovative concept, innovative business model, innovative generation of thinkers.  True @changemakers

Interview in French - but easy subtitles.  Enjoy.

Too Good To Go UK - English 

Too Good To Go France

#anti-gaspi; #repas prix reduit, #reduc food waste

Tuesday, September 12, 2017

Creating Distinctive Luxury #Hotels - Go Non-Traditional

Thank you Millennials - as you are a 'generation of trendsetters' those of us who are Millennial-midset are getting the luxury hotel experiences we prefer.

Excellent recent research carried out at Ecole hôtelière de Lausanne shows affluent Millennials will reshape luxury hotel experience.  Further, traditional luxury hotels are deemed 'non-innovative, unattractive and old-fashioned establishments'.

Fortunately, the research points out key 'innovation' solutions - focussed on design and uniqueness:

  • Human Capital - attitude, personality, supported by tech will permit staff to increase personalized engagement
  • Organizational Design - 'boundaryless' hotels - trendy social space + unique events designed to attract locals and other non-hotel guests
  • Unique Service - personalized and unconventional experiences that have a meaningful impact on individuals
Some Luxury Hotel Leading Innovators

Firmdale Hotels definitely gets it, creating #filmandfood event that offers a vibrant combination:
Source: David Bez Salad Blogger
  • foodie movie 'Julie & Julia'
  • foodie blogger David Bez's new book launch
  • David and Oscar Restaurant’s Head Chef, Bradd Johns,  rethinks imagination + nutrition with a 3 course dinner for the event

Ian Schrager hits the sweet spot - again - launching Public Hotels in NYC.  The homepage says it all!!
Public Hotels In Fast Company

Read the Full Article - Millennials to Reshape Luxury Hotels

Thank you for article share + discussion points
Laurent Mergui
Directeur CMH Paris / Managing Director

Thank for Fast Company article share
Dean Minet @minettco