Digital Centric, digital transformation specialist, delivers key insight to mobile travel bookings.
Insightful post on mobile travel bookings - how to stand out:
- Simplified, actionable for small screen on-the-go user - on site actions should be 'thumbable'
- Personalized, relevant offers - more focused, opposite of 'all offers' on desktop
- Deliver valuable travel experiences, at the right price
Key Quote:
Now, the most successful travel companies are the ones who can personalize the user’s experience by filtering through hundreds of potential itineraries to recommend a smaller set that fits the customers destination, schedule, and budget.
Full post on #Mobile Travel Bookings - Digital Centric - Digital Trends Insights @CentricDigital
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