Showing posts with label social media optimization. Show all posts
Showing posts with label social media optimization. Show all posts

Monday, April 1, 2013

How to Reach +250,000 Readers from a Blog Post


Article originally posted on my marketing blog.

"Content is SEO !" you must have heard and read this everywhere for a few months now.

Well it's true, but for Optimized Content only, that are part of a Content Strategy !

It's sounds complicated, but it's not. A small independent business can definitely reach more than 250,000 readers.

One solution is to get noticed !

Le Grand Balcon Hotel in Toulouse (France) got noticed by a regional newspaper that spotted a blog post I wrote for the hotel. The article was about a teaser trailer that has been recently made by a french film-maker (@GabinFueyo), within the sumptuous Saint-ExupĂ©ry Suite.

The teaser trailer was compelling and inspiring, it deserved to be optimized and shared in a strategic way.

Check out the content strategy below !


Wednesday, September 19, 2012

SproutSocial New Features tested by FutureMakers



Sproutsocial is a social media measurement tool highly recommended to Hoteliers.

The tool provides you with metrics about your followers and your online activity assessment about the past days and months. It also enables you to schedule in advance the posts you need to share later on several social networks.
Many other functions will help you efficiently manage all your social media accounts.

Lately, SproutSocial released new features, we have been trying them for you, just watch the presentation below: