Pokémon go, how does it affect hoteliers?

Use Today's Trend to Attract Cliental 

Pokémon Go is today’s BIG THING! If you haven’t heard of it yet, It’s that you have been leaving in a cave for the last past 3 months, it’s all that everyone is talking about, It’s at the top of the mobile app chart, on every news (everyday!) and was even used in an U.S presidential campaign.

Several hotels are now proposing a "Pokémon friendly zone" communicating trough social medias to attract customers with ads;

We have selected an article to show you with an example how an hotelier used Pokémon go to attract cliental and be able to be closer to the client by sharing a same passion.

http://www.sabrehospitality.com/resources/hotel-marketing-blogs/hoteliers-guide-pokemon-go

It includes:

- A small description of what is Pokémon go

- How it affected people’s behaviors and consumption 

- How to adapt to this new trend 

This app is also thumbable, which means that it is adapted to our day to day use of mobile. This technique can be applied to your mobile site. Is your mobile website thumbable ?

#Diigo: Research, Share and Collaborate

What do you do when you find useful websites, information, images or just a text?

Now, important information can be saved, easily shared and added to a group for collaboration work!

DIIGO

Diigo is a multi-tool for personal knowledge management dramatically improve your workflow and productivity easy and intuitive, yet versatile and powerful

How can you use Diigo?

• Read more effectively with annotation tools
• Build your personal library in the cloud
• Say goodbye to broken links and lost treasures
• Provide feedback and catch attention with annotation or screenshots
• Organize your information as little or as much as you want
• Share information as much or as little as you want
• Enable better collaboration on information for any group

Example: From the following website you can select a paragraoh (pink) and images.

In your Diigo profile you will get this:

A very useful tool for researchers, students or... everybody!

Give this tool a try!

by +Gabriel Ramirez Reyes 

#ThinkLink #Padlet Tools for creatives!

Today I am going to share with you two very interesting tools: ThingLink and Padlet

ThinkLink

ThingLink is the leading platform for creating interactive images and videos for web, social, advertising, and educational channels.

With this tool you can select an image or video from the web or your computer and put spots with interesting information, images, videos or links to a specific web location.

Padlet
Padlet is an Internet application that allows people to express their thoughts on a common topic easily. It works like an online sheet of paper where people can put any content (e.g. images, videos, documents, text) anywhere on the page, together with anyone, from any device. 

Think of it like a multimedia friendly, free-form, real-time wiki.

You just need to double click and add whatever pops in your mind, when you're done share it easily.

Give these tools a try!
by: +Gabriel Ramirez Reyes