IAdvize - Innovative Conversational Commerce Platform

iAdvize is the leading real-time customer engagement platform in Europe and is used in 40 different countries. Today, 9 different nationalities work within the team.

#startup review by Sasha Chupick

A conversational commerce platform that creates contact points throughout the website by predicting customer behavior, a chatbot and a possibility to put potential customers in touch with savvy enthusiasts for live chat

Industry: Retail & Hospitality

• Hotels can benefit through tailored, personalized experience for potential guests, through automated and real chat.

« Predict and engage the best contact opportunities with authentic experts 24/7 and convert them into business value. »

Innovation: uses customer browsing behavior to send them useful information and takes advantage of brand ambassadors & influencers expertise to advise guests

• Depending on what the customer clicks or does with their shopping basket, various predefined messages pop up in order to assist them through the process
• A chatbot that responds to predefined questions
• Ibbü: uses brand ambassador’s expertise (with financial compensation) for live chat with customers when they need authentic advice – available 24/7

A view of conversational commerce by iAdvize

Original post on Hospitality-Next.Digital

Pokémon go, how does it affect hoteliers?

Use Today's Trend to Attract Cliental 

Pokémon Go is today’s BIG THING! If you haven’t heard of it yet, It’s that you have been leaving in a cave for the last past 3 months, it’s all that everyone is talking about, It’s at the top of the mobile app chart, on every news (everyday!) and was even used in an U.S presidential campaign.

Several hotels are now proposing a "Pokémon friendly zone" communicating trough social medias to attract customers with ads;

We have selected an article to show you with an example how an hotelier used Pokémon go to attract cliental and be able to be closer to the client by sharing a same passion.

http://www.sabrehospitality.com/resources/hotel-marketing-blogs/hoteliers-guide-pokemon-go

It includes:

- A small description of what is Pokémon go

- How it affected people’s behaviors and consumption 

- How to adapt to this new trend 

This app is also thumbable, which means that it is adapted to our day to day use of mobile. This technique can be applied to your mobile site. Is your mobile website thumbable ?